Latest News
MAKE THE MOST OF YOUR ATDW LISTING
ATDW listings are an essential marketing tool for tourism businesses and events. Increasing your online exposure, boosting Search Engine Optimisation (SEO) of your own website and driving traffic to your website…they are a no brainer! A big benefit of ATDW listings is they appear on many travel sites around Australia including www.australia.com, the regional platform…
Read MoreGET THE SOCIAL MEDIA LOWDOWN
The 2017 Sensis Social Media Report has proven once again that Australians should start considering gluing their smartphones to their palms…because don’t they love social media? And while usage is almost universal among 18-29 year olds (99%), the big jumps were in the 30-39 age group (up 14 points to 96%) and the 40-49 age…
Read MoreTO SNAP, OR NOT TO SNAP?
Over the past six years, the world has seen the rapid rise of the renegade of social media platforms, Snapchat. The then new kid on the block has taken on the social media kingpins of Facebook, Twitter and Instagram and turned the industry on its head. Tourism North East has recently put this social media…
Read MoreHIGH COUNTRY ON THE MENU AT MOVIDA AQUI LUNCH
A strategic partnership between Victoria’s High Country and leading Melbourne restaurateurs, MoVida, culminated in an exclusive High Country Harvest lunch at MoVida Aqui in Melbourne on 24 June with a menu showcasing the amazing food, wine and spirits of the North East. The MoVida team were delighted with the lunch, which was the largest ticketed…
Read MoreWINE TOURISM UNDER THE MICROSCOPE
TNE has led the delivery of a significant research project that looks to strengthen the region’s wine industry through securing much-needed insights into consumer trends and behaviours around winery and cellar door tourism. Quantum, the research consultant engaged to deliver this comprehensive body of work, presented the findings of the Winery Tourism and Cellar Door…
Read MoreWINE GROWTH FUND ROUND 2 ANNOUNCED
The second round of the Wine Growth Fund was announced on 9 June by Regional Development Victoria. The Wine Growth Fund is a small grants program designed to support initiatives to develop the Victorian wine industry. Expressions of Interest (EOI) for the Fund are now open, and projects need to be well planned/researched prior to…
Read MoreSKILL UP AT INDUSTRY WORKSHOPS
TNE offers a range of FREE industry and product development sessions aimed at helping regional businesses enhance their tourism offering. Please register now to secure a position. Here’s what’s coming up across the region this month: Future Trends Industry Workshops Join Tourism North East for a hands on, interactive workshop that brings to life global…
Read MoreRIDE HIGH COUNTRY GEARING UP
As part of Ride High Country campaign, TNE were on location this month on the Murray to Mountains Rail Trail capturing video and photos with Flow Mountain Bike co-founder and cycling industry guru, Mick Ross, (pictured with camera) gearing up for the coming cycling season’s marketing campaign.
Read MoreTNE WELCOMES NEW TEAM MEMBERS
TNE is pleased to announce the appointments of three staff to key positions on the team. Matt White – Marketing Manager. Replacing Susannah Doyle in the role, Matt brings a wealth of knowledge and experience to TNE having recently returned to Australia from the US where he most worked as the Vice President of Client…
Read MoreENHANCED ENGAGEMENT FOR YOUR DIGITAL BUSINESS LISTINGS
Over the last few months a series of enhancements have been made to the region’s destination websites, which have delivered a significant improvement to the layout and engagement of business listings. The new look layouts improve the desktop, tablet and importantly mobile views of the listing – did you know that on average 62% of…
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